Innovations in premium design and materials
Labelexpo will mark the launch of the Infinity Collection, Avery Dennison’s new premium label portfolio that offers converters and designers greater creative freedom — enabling complex die-cutting, elaborate finishings and a high-end look and feel, while ensuring reliable performance in application and use.
The company will also present new premium materials in the Sensorial Collection — such as Leatherlike Black, Limestone and rWood Skin — and an expanded Sustainable Collection, with an additional focus on alternative fibers to paper pulp. This includes the newly introduced Lin Fiber, joining existing options such as Hemp Fiber and Cane Fiber.
Advancing safety and connectivity in automotive and pharma
Avery Dennison will introduce the first PET labels to feature chemically recycled content especially developed for the durable goods market. These solutions meet the highest standards demanded by original equipment manufacturers (OEMs) while supporting sustainability goals. Functional features such as flame retardancy can be added on demand to meet compliance needs such as for electric vehicle (EV) batteries. In addition, the labels will be shown in combination with radio-frequency identification (RFID) technology to demonstrate how traceability and connectivity can be enabled across automotive and EV battery applications.
Avery Dennison will also launch new UV Barrier solutions — a range of clear film pharmaceutical labels that provide a functional barrier while protecting potentially life-saving medicines from degradation caused by UV light. Traditionally, labels and packaging have been more opaque, obscuring the view of a healthcare professional conducting visual checks. This new range combines clarity and protection, without compromising performance, making it easier to see inside a vial and check the content while helping safeguard UV-sensitive medicines from deterioration and waste.
Pioneering the labeling and packaging sector for nearly a century
New Avery Dennison Vice President and General Manager, Materials Group EMENA, Mariana Rodriguez, comments: