Think fast! Choose paper labels on rPET liners for high-speed labeling operations

Paper labels - Avery Dennison

Increasing productivity while meeting customer demand for more sustainable solutions is key to a successful label converting operation.

Choosing paper labels on rPET liners enables faster converting, better dispensing performance and helps you and your customers meet their sustainability goals. 

Let’s explore the advantages of transitioning to paper labels on rPET liners.

Enhance Productivity

Paper and VI labels on rPET liners are strong and consistent. They provide excellent registration with faster, accurate conversion. They are the perfect solution for dispensing high-speed label jobs for applications of all sizes. In addition to being high strength and moisture resistant, they can also help eliminate frustrating (and sometimes expensive) web breaks. Best of all, paper labels on rPET liners feature even more liners per roll, enabling longer converting and application runs with fewer roll changes.

Reduced Carbon Footprint

Because rPET liner is thinner and lighter, there is less liner waste and more labels on each roll, resulting in reduced transportation costs. Additionally, rPET liners contain 30% recycled content coming from post-consumer recycled waste (PCR). Paper labels on rPET liners produce less waste and reduce your carbon footprint — a great, sustainable option for customers looking to meet lofty sustainability targets. 

Suitable for labeling on a range of products, paper labels on rPET liners can be used in all types of applications, including home, personal care, retail, logistic, and food & beverage segments. 

Avery Dennison is expanding the paper label portfolio to introduce even more options that feature rPET liners. Discover our new paper label products:

  • rMC FSC S2000N-rPET23 →  Semigloss coated paper for prime labeling. Contains 30% recycled content.

  • TRANSFER VELLUM FSC S2000N-rPET23 →  Supercalendered uncoated thermal transfer paper for general purpose labeling applications.

  • THERMAL 200GP FSC S2000N-rPET23 →  Top-coated direct thermal paper with optimal resistance to moisture, oil, fat, and alcohol.

  • MP PLUS SILVER FSC S2000N-rPET23 → Top-coated bright silver, vacuum metalized printing paper.

  • THERMAL ECO BPA FREE FSC S2000N-rPET23 → Uncoated direct thermal paper for variable information.

Paper labels

If you are interested in increasing your speed of operations and offering your customers more sustainable paper label options, then we invite you to explore our technical guides for liners and paper. Or, contact one of our representatives for more information. Get in touch

Would you like some samples?

To receive samples from our paper label portfolio featuring rPET liners, please contact your Avery Dennison sales representative. As always, our Technical Excellence Team is available to answer questions and help optimize any of our materials for your business.



About Avery Dennison

Avery Dennison (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs more than 30,000 employees in over 50 countries. Reported sales in 2019 were $7.1 billion. Learn more at