Where compliance, sustainability targets and happy consumers meet
According to Luuk Zonneveld, product manager, Avery Dennison, the new labels can help companies meet sustainability targets, comply with new policies and appeal to eco-minded consumers.
“Many brands are adopting recycling and sustainable sourcing goals driven by legislation focused on banning single-use plastics,” he says. “Succeeding requires workable solutions, including compostable packaging and labels like these, which break down in the soil and give something back to the Earth.”
“The latest additions to our compostable labels portfolio will make it easier for brands to shrink their carbon footprints without compromising quality. I’m excited to say that with MC Primecoat, we can offer compostable solutions for general purpose print jobs. For tough variable information print conditions, Thermal 200HD is an excellent option. Even when exposed to rubbing, grease and liquids, it stays intact. Both products are also OK Compost certified and have undergone significant testing to ensure compostability.”
Interested in learning more about these new products and the complete compostable labels range? Read more or get in touch today.
