Avery Dennison expands its range of compostable labels

After launching a portfolio of compostable labels in 2020, we experienced significant demand for an expanded collection from converters and brands interested in eco-friendly packaging solutions. In response, we’re releasing two new paper products:

 

Product code 

 Product name

Description

BR619

MC PRIMECOAT FSC SX6030-BG40BR


White paper with a semi-gloss appearance

BX624

THERM 200HD PLUS NP FSC SX6030-BG40WH FSC


Thermal printable paper, with a top and backside protective coating

 

Certified for sustainability and approved for food contact

Both new products are OK Compost certified and approved by the FSC®. Since they are suitable for industrial composting, they’re a natural match for compostable food packaging, coffee cups, ice cream cartons, supermarket bags and more.

A white paper with a semi-gloss appearance, MC Primecoat can be used for general purpose multicolor printing while Thermal 200HD, which is suitable for variable information printing, offers enhanced resistance to damage resulting from moisture, oil, UV light exposure and rubbing.

Each item features the SX6030 adhesive and is approved for direct contact with dry, moist and fatty foods.

Compostable labels - Avery Dennison

The new labels are the perfect match for compostable food packaging

Where compliance, sustainability targets and happy consumers meet 

According to Luuk Zonneveld, product manager, Avery Dennison, the new labels can help companies meet sustainability targets, comply with new policies and appeal to eco-minded consumers.

“Many brands are adopting recycling and sustainable sourcing goals driven by legislation focused on banning single-use plastics,” he says. “Succeeding requires workable solutions, including compostable packaging and labels like these, which break down in the soil and give something back to the Earth.”

“The latest additions to our compostable labels portfolio will make it easier for brands to shrink their carbon footprints without compromising quality. I’m excited to say that with MC Primecoat, we can offer compostable solutions for general purpose print jobs. For tough variable information print conditions, Thermal 200HD is an excellent option. Even when exposed to rubbing, grease and liquids, it stays intact. Both products are also OK Compost certified and have undergone significant testing to ensure compostability.”

 

Interested in learning more about these new products and the complete compostable labels range? Read more or get in touch today.

 

 

Let's start a new project together!

 

Contact Luuk Zonneveld,  
Product Manager at Avery Dennison →

Luuk Zonneveld - Avery Dennison