Fostering a more sustainable, inclusive workplace culture in Europe

Fostering a more sustainable, inclusive workplace culture in Europe

 

When discussing sustainability, the focus is often on the environmental side of things, such as reducing greenhouse gas emissions or recycling. However, at Avery Dennison we believe that we cannot be as sustainable as possible, and maximize our positive impact on the world, without also fostering mutually beneficial relationships with the people impacted by our work.

Specifically, we strive to enhance the well-being of our people and society by building a more diverse workforce and inclusive culture, maintaining a culture of health and safety, and engaging with our communities. We believe that every voice makes us stronger, and when we listen to and learn from each other, there is no limit to what we can achieve together.

In recent years, we have put increasing focus on our efforts related to diversity, equity, and inclusion (DE&I). These are guided by an overarching strategy, but because our workforce is highly diverse and spread across the globe, we tailor them to meet the needs of specific regions, such as our sites in Europe, the Middle East, and North Africa (EMENA). 

 

Diversity is in our company’s DNA

“Diversity is a core Avery Dennison value and a key factor in our success,” says Maarten Eddes, EMEA Diversity, Equity, and Inclusion Leader at Avery Dennison. “Listening to and valuing the diverse perspectives of our employees, customers, suppliers, and communities enables us to better serve our customers, innovate, and get the most out of ourselves and our company.”

Fostering a more sustainable, inclusive workplace culture in Europe

Maarten Eddes, EMEA Diversity, Equity, and Inclusion Leader

 

Turning appreciation into action

To achieve real results, we translate our appreciation of diversity into action. Over the past few years, we have focused heavily on modernizing our hiring practices and making them more inclusive. We have also developed a holistic and robust global DE&I strategy.

The goals of our global DE&I strategy are to:

  • Increase the diversity of our employees to ensure a mosaic of voices and better represent the communities in which we work; 

  • Create an environment of involvement, respect, and connection for all employees; 

  • And ensure fair treatment and equitable access to opportunities for all employees.

This strategy is organized around four pillars, each of which have concrete objectives:

  • Women leaders: Increase representation of women in leadership positions across diverse pools of talent

  • DE&I for underrepresented groups: Increase DE&I across regions; priority populations and actions are determined by each region

  • Fairness: Make merit and transparency foundational to our processes and ensure that advancement is based on measurable performance

  • Inclusion of manufacturing employees: Increase inclusion of manufacturing employees within our employee community

 

Empowering employees to contribute

We empower our employees to contribute to our DE&I journey, for example, through Employee Resource Groups (ERGs). These bring together employees who share interests and a desire to make our company more open and inclusive. Worldwide we currently have 24 ERGs focused on women, employees of color, LGBTQI+ employees, and more, comprising 1700 members.

Our regional DE&I councils play a pivotal role as well, by acting as advisory boards and enabling our businesses to advance diversity and inclusion in the ways most relevant to local needs and cultures. They seek to identify and remove barriers to inclusion while advocating for change in how we attract, develop, and retain people with diverse talents and backgrounds.

 

Increasing female leaders in EMENA

While every pillar in our DE&I strategy is important, priorities vary across regions. In EMENA, one of our focus areas is increasing representation of women in leadership positions. 

Across Avery Dennison, we are currently at 36% women at manager level and above and our goal is to reach 40% by 2030. In EMENA we have seen a gradual increase in recent years and are well on track to reach the 40% target by 2030. 

This progress is the result of several activities:

  • We held round table discussions with female and male employees to understand the barriers they see and encounter.

  • Based on these discussions, a global sponsor- and mentorship program was started to empower women and help them make the next step in their careers.

  • We set a global standard for candidate diversity based on gender, with a minimum of 50% women proposed to hiring managers for consideration for positions at manager level and above.

  • We are piloting a gender allyship program called MARC (Men Advocating Real Change). So far more than 100 managers (80% men and 20% women) have gone through the program.

  • We are also developing a complementary inclusive hiring practices training to ensure that managers understand how our recruitment process works and its goals.

Collaboration has been fundamental to our progress. We enlisted the help of our female-focused Empower ERG in our round table discussions, then worked with internal functions like Talent Acquisition to build programs around what we learned. We also partnered with nonprofit Catalyst to implement their MARC program.

Fostering a more sustainable, inclusive workplace culture in Europe

Empowering female leaders is one of our focus areas

 

Increasing DE&I for the LGBTQI+ community

Another area we give special attention to in EMENA is increasing DE&I for the LGBTQI+ community. To boost our efforts, we became a member of Workplace Pride in 2020. We participate in their annual global benchmark, which helps us monitor our progress and focus on areas where there is room for improvement. 

In just a few years we’ve already achieved a lot:

  • We have improved our year-over-year scoring on the benchmark (2021: 25%; 2022: 47%; 2023: 73%) and have now reached the Ambassador Level.

  • Our LGBTQI+ ERG, Unite, won the Workplace Pride Award for Most Engaged Network in 2022.

  • We raised LGBTQI+ awareness at our locations in countries where there is more resistance (like Turkey, who raised the rainbow flag for the first time in 2022 to celebrate Pride Month). 

  • We published a Workplace Gender Identity and Transition Playbook for employees who plan to come out as transgender or non-binary in the workplace.

We are evolving fast thanks to our close collaboration with Unite and Workplace Pride. “Workplace Pride has helped us focus on where we have gaps and put us in touch with companies that are ahead of us and serve as thought partners in our struggles,” Maarten says.

 

Fostering a more sustainable, inclusive workplace culture in Europe

The Avery Dennison team at the 2023 Workplace Pride Impact Awards

 

A better and more inclusive workplace for everyone

“Though there is still work to be done, we are proud of the progress we’ve made so far,” says Maarten. “For example, as a member of the LGBTQI+ community, I have seen how the improvements we’ve made have given our community more self-confidence.”

“I am grateful to get to do my job,” he continues. “I learn from my co-workers and hear inspiring stories every day. I find it very motivating to work on making Avery Dennison a better and more inclusive workplace for everyone.”

 

Learn more

To find out more about how Avery Dennison approaches DE&I, our ERGs, and more, please visit our Diversity, Equity & Inclusion webpage.