The spirit of curiosity, new challenges in the marketplace and Avery Dennison’s position as a global leader in the materials science industry drive us to develop and expand our core capabilities while introducing new material innovations and solutions for the world’s manufacturers, converters and consumers.

Our Latest Product Innovations


Direct Thermal Linerless Labels

A portfolio of blank linerless labelling solutions offering innovation, sustainability, efficiency and safety.

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Z2010 Adhesive Technology

Engineered to perform in heavy condensation environments, new Z2010 adhesive provides consistent label positioning and improved ice bucket and cold box performance.

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AD CleanFlake™ Technology

Enables recycling for rigid plastic packaging.

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TC-2000 Topcoat

Our new all-in-one film topcoat with added UV inkjet printability and improved ink anchorage.

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Our Innovation and Technology Centers

Strategically positioned across the globe, our Centers of Technology and Innovation support major innovation initiatives for Avery Dennison. These include extensive customer application simulation testing, design of experiment testing, prototyping, as well as analysis and engineering of pressure-sensitive labels, creative packaging solutions and other product design constructions. 

To accelerate the product development process, pilot coaters and presses enable a variety of coating trials and generate new product samples for rapid prototyping and new creative packaging development.

I-Lab RFID Innovation Center

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The Concept Lab

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Mentor Innovation Center

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