Functional Packaging

The Rapid-Roll® FlexPak™ Portfolio provides packaging solutions for on-the-go convenience and single-use portions. The portfolio features both film faced and paper-faced pouch materials in single and multi-ply lamination combinations.

Reclosure Portfolio

Reclose labels are designed for the easy opening and/or multiple open-close cycling of flexible packaging.

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Flexible Packaging Materials

Our Rapid-Roll® Portfolio includes the the broadest range of lightweight, printable laminated flexible packaging film and paper options.

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Shrink Sleeves

These top-to-bottom, 360-degree film sleeves showcase colorful designs on curvy shapes.

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Intelligent Labels

Intelligent label solutions boost efficiency and provide consumers with interactive, personalized brand experiences.

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Educational Resources

Functional Packaging Consumer Research

To better understand how consumers perceive, select and interact with functional packaging, Avery Dennison partnered with MarketVision, one of the country’s leading providers of custom market research solutions. Read on to see what the top 7 benefits consumers look for with their functional packaging

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Top 7 Reasons Functional Packaging Matters

A new and fast-growing category, “functional packaging” is helping brand owners add value to consumers hurried lifestyles through innovative product packaging solutions. This packaging innovation includes ease-of-use flexible pouches, stickpacks and pressure-sensitive reclosures.

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