AD Fusion delivers customizable label materials with pre-inserted RFID inlays—ready to print and convert on the presses you already own. No specialized insertion equipment. No steep learning curve. Just RFID capability in weeks, not months.

Program Overview

AD Fusion removes the two biggest obstacles that keep converters out of the RFID market: heavy capital investment and operational complexity. Here's what makes it different.

Program Overview

AD Fusion

Technical Guide

AD Fusion

Download the Technical Guide

Talk to your Avery Dennison representative to select your materials, plan your first trial, and get started.

Our team can help with training, samples, application testing, and product recommendations every step of the way.

60% Thinner Construction

Our patented SmartFace™ transfer process produces a material construction up to 60% thinner than conventionally inserted RFID labels. That means more labels per roll, better shelf appeal for your customers, and a virtually imperceptible inlay that premium brands love.

What Converters and OEMS Are Saying

Intelligent Labels

Program Overview

Intelligent Labels

Scale Without High Costs

Seamless Integration

Operational Flexibility

Program Overview

AD Fusion

Technical Guide

AD Fusion

Talk to your Avery Dennison representative to select your materials, plan your first trial, and get started.

60% Thinner Construction

What Converters and OEMS Are Saying