Wine & Spirits Bottle Labels | Avery Dennison | LPM

Wine + Spirits Labels

Standing out from a crowd with a strong brand presence is key in the increasingly crowded wine and spirits category. Equally important is the functionality of the labelling. Wine labels can’t slip off of wet bottles; white labels must stay white even after a bath in an ice bucket. Avery Dennison has unique portfolios of labels for wine and spirits that include patented adhesive and coating technologies and the right label materials to ensure that your bottle never compromises your brand.

Product Overview

2020 Wine, Craft and Spirits Materials

Brand owners know the label is the main point of contact with consumers...

Product Overview

Black Collection

A broad portfolio that delivers the exceptional and dependable quality needed for eye-catching packaging designs that stand out on the shelf...

Product Overview

Luminous Collection

The Luminous Collection offers distinct papers with a subtle radiance for not-so-subtle shelf appeal.

Product Overview

Sensorial Collection

Different label surfaces can be created using soft touch, textured or patterned papers creating a premium, vintage or artisanal feel.

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NEW! Label Materials

Black Cotton Feel

Crush Citrus

Crush Barley

Cotton Feel


100% Pure Cotton

Educational Resources

Thought Leadership

Labeling Guidelines

Technical information and definitions regarding the facestocks, adhesives and liners commonly used in the wine and spirits segments.

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