CleanFlake™ Adhesive Technology | Avery Dennison | LPM

CleanFlake™ Adhesive Technology

A solution for PET Plastic Recycling

Developed to advance the recycling of polyethylene terephthalate (PET) containers, Avery Dennison’s CleanFlake portfolio features a water-based, recyclable adhesive, which cleanly separates during the PET Plastic recycling process. The adhesive adheres to the PET bottle until the very end of its lifecycle, when the cohesive bond is broken at the recycler in the sink/float process. This allows the facestock and adhesive to cleanly separate from the PET flake resulting in pure PET flakes, the conservation of virgin PET resources, and less landfill waste. Available in clear or white BOPP film facestocks and now a 54# semi-gloss paper, CleanFlake is the first complete solution to address PET plastic recycling..

CleanFlake™ Product Overview

Strong, lightweight, transparent and highly versatile, polyethylene terephthalate (PET) plastic is used widely for consumer packaging. Yet one of the traits that makes PET equally valuable to brand owners is its tremendous potential for recyclability.

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Educational Resources

CleanFlake™ Infographic

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CleanFlake™ Adhesive Technology

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Case Study: Zing Zang®

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Case Study: Chlorophyll Water

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Key Features
    Enhance thermoform container and PET bottle-to-bottle recycling, increasing rPET supply
  • The caustic wash breaks the cohesive bond allowing the label to separate cleanly
  • No adhesive residue remains on PET flakes, meaning no contamination
  • Passes the highest form of testing available from the APR
  • Plug & Play solution - compatible with existing value chain


CleanFlake™ Technical Overview