Why Pressure-Sensitive Labels are a Popular Choice for Packaging?

Pressure-sensitive labels are highly valued for their exceptional benefits, ranging from ease of application and durability to sustainability, cost-effectiveness and more. As a result, they have become an ideal packaging solution in various sectors. To gain a deeper insight into the advantages of pressure-sensitive labels, let’s explore Avery Dennison’s range of offerings. 

Advancing Sustainability With PET Liners:

Pressure-sensitive materials are becoming increasingly popular for sustainable packaging as they require fewer volatile compounds during production, making them an ideal choice for businesses that place great importance on sustainability. 

To further enhance their sustainability, we offer a recycled content liner that includes 30% post-consumer waste from recycled PET bottles. By using this liner, businesses can reduce waste and contribute to environmental conservation while maintaining the same level of quality and performance. 

The use of recycled content also enables converters to provide their customers with a unique selling point, helping them meet their sustainability goals without compromising on the visual and converting performance of their packaging. 

Reducing Waste With Direct Thermal Linerless Labels:

Pressure-sensitive materials eliminate the need for additional packaging materials, reducing the amount of material used in the packaging process.

Our Direct Thermal linerless labels offer a range of benefits, including increased efficiency, convenience, and reduced downtime. Eliminating the liner waste associated with traditional labeling solutions, DT linerless labeling solutions can provide up to 50% more labels per roll, enabling businesses to streamline their operations while minimizing waste.

Furthermore, these labels take waste reduction a step further by eliminating the need for release liners and matrices which accounts for more than half of label waste generated during application, leading to additional disposal costs and safety risks. 

Minimizing Costs With ThinkThin Labels;

The versatility of pressure-sensitive labels facilitates seamless and expeditious packaging, consequently mitigating the necessity for supplementary packaging materials. As a result, companies can manage their packaging costs, making it a more cost-effective process.

Compared to other packaging options, such as shrink sleeves, our ThinkThin labels offer a lower cost of application. Shrink sleeves require heat and steam application, which can be a more time-consuming and costly process. In contrast, pressure-sensitive labels can be applied quickly and efficiently, reducing labor and equipment costs.

Our labels are engineered with thinner constructions that facilitate carrying more labels per roll, thereby optimizing cost-effectiveness across the entire value chain by reducing handling, transportation, and packaging expenses. Additionally, these labels possess longer roll lengths, which reduces changeovers and machine downtime, further augmenting cost savings.

With our range of pressure-sensitive labels and adhesives, we can help your business align with its sustainability goals while maintaining the same level of quality and performance. To learn more about pressure-sensitive labels and their role in revolutionizing the packaging industry, you can connect with our experts or visit label.averydennison.com