4 seconds is all you have… to capture consumers’ attention in today’s crowded retail space. Here’s what you can do to maximise the shelf appeal of your products.

75%

of purchasing decisions
are made in-store

90%

of purchasing decisions
are based on impulse

Packaging

is key to differentiation
from competition

50,000

average number of products in a retail space, each fighting for the consumer’s limited attention

4 Retail Superstars are all you need...

to suit different packaging needs, appeal to diverse audiences, and steal the limelight from competing brands.

Clear On Clear (COC) to provide a unique no-label look to emphasise the fresh content of the products

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Silver Portfolio
to provide a premium, high-end appearance associated with luxury, trendiness and innovation

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Conformable Film for versatile performance to fit form factors in all shapes and sizes

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Air Egress to maintain a bubble- and wrinkle-free look in the long term for durable goods

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Keep this guide handy for your shelf appeal needs.